James Randolph

James Randolph

B2B Marketing Consultant | Content Writer

James Randolph

Helping B2B brands create stories behind complex solutions

ABOUT

Offering 14 years of experience writing and editing marketing content, as well as developing and implementing marketing strategies. With the customer always in focus, my objective is to align product, sales and marketing teams on brand communication.

Currently based in Columbus, Ohio, I lived and worked in Europe (primarily Sweden) for over a decade. I can lend you an international perspective, and access to my international network of sales and marketing experts. 

Think of me as a handyman for your neglected B2B brand. I’m here to help with strategy, marketing foundations and end-to-end content production.

EXPERIENCE WITH

B2B Marketing | Content Marketing | Product Marketing | Sales Enablement | ABM | Positioning | Personas | Value Props | Branding and Guidelines | Thought Leadership | Content Writing | Blogging | SEO | Ghostwriting | Copywriting | Ads and Social Media | Interim Management|Creative Team Management | Client Account Management

SERVICES

BRANDING & POSITIONING

Stand out from the crowd with a clear vision, a distinct position, and guidelines for consistent messaging.

GHOSTWRITING

Create compelling thought leadership content and give your execs and engineers the spotlight they deserve.

CONTENT PRODUCTION

Create content that engages your audience from awareness through long-term loyalty.

LOCALIZATION

Expand into new geos with help from local partners specializing in market intelligence, PR and translation.

PRODUCT MARKETING

Take a structured, agile approach, from concept to go-to-market through continual optimization.

SALES ENABLEMENT

Give your reps the tools they need to build relationships with customers at every stage of the buyer journey.

SELECTED B2B CLIENT CASES