James Randolph
B2B Marketing Consultant | Content Writer
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ABOUT SERVICE CHANNEL
The leader in facilities management software and contractor sourcing, ServiceChannel lets you manage all maintenance activity from a single platform.
YEARS
2022 – Present
aBOUT THE PROJECT
Working with the ServiceChannel sales and marketing teams, I have helped to create thought leadership content, including blog posts and a series of ebooks. In 2022, working with graphic designer Karlina Dzene, we delivered three ebooks within a few months’ time.
DELIVERABLES INCLUDE
- Blog Posts
- Thought Leadership eBooks
Ebook: The Value of Asset Management
Facilities teams often feel undervalued within their organization. This ebook frames the value of facilities management in relation to various drivers for retailers, including customer experience, CAPEX optimization, and ESG.
In the sales process, ServiceChannel’s “champion” is usually the Facilities or Real Estate manager. This asset is meant to help the Facilities team to “sell” ServiceChannel to colleagues and members of the buying committee.
Ebook: Three Phases of Asset Management
In both customer dialogues and desktop research, ServiceChannel needs to appeal to customers that are at various stages of asset management maturity. This ebook helps demonstrate how the ServiceChannel platform can help businesses move forward, no matter where they are today.
Ebook: Asset Audit Playbook
Traditionally, retailers have a lack of visibility of the assets in the field. Based on sales team input, we created this guide to conducting an asset audit using the ServiceChannel platform.
Blog Posts
Working with their sales and marketing teams since 2022, I have helped ServiceChannel to create thought leadership content, including blog posts and a series of ebooks on topics related to data-driven facilities management.
